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Diaries of a Barefoot Businessman Chapter 37: Knowing When To Walk Away

Diaries of a Barefoot Businessman Chapter 37: Knowing When To Walk Away

by Rob | Jun 11, 2019 | Business, Content, Instagram, Remote Work, Social Media

During the fledgling stage of any business, paying clients are undoubtedly atop the must-have list, irrespective of their varying degrees of psychosis and/or unyielding ineptitude. Those paltry pay cheques we cash every month are what prevents us from checking in at...
Diaries of a Barefoot Businessman Chapter 38: The Lunch Conundrum

Diaries of a Barefoot Businessman Chapter 38: The Lunch Conundrum

by Rob | Jun 11, 2019 | Business, Content, Instagram, Remote Work, Social Media

It’s the most wonderful time of the year, or so they say. Yet as the end of 2017 creeps nearer, and work days are increasingly replaced by indulgent staff parties and lavish lunches, the only wonder I have is whether I’ve got things all wrong. Should I in fact be...
Diaries of a barefoot businessman chapter 3: the coffee shop conundrum

Diaries of a barefoot businessman chapter 3: the coffee shop conundrum

by Rob | Apr 17, 2019 | Business, Content, Instagram, Social Media

If you’ve ever contemplated the idea of starting your own business or simply going it alone, chances are you’ve harboured fantasies about setting up camp in a coffee shop, looking effortlessly cool and swigging down the occasional cappuccino while you go about your...
Diaries of a barefoot businessman Chapter 1: Pyjama Days

Diaries of a barefoot businessman Chapter 1: Pyjama Days

by Rob | Apr 17, 2019 | Business, Content, Instagram, Social Media

Starting up your own business is a frightening and utterly confusing undertaking, and one that often seems like a much better idea in theory. Balance sheets, payrolls and tax deductions are among the many terrifying new concepts nobody ever thought to mention back...
Storytelling from the outside in: Why UGC should be part of your social media content strategy

Storytelling from the outside in: Why UGC should be part of your social media content strategy

by Andrea Lawrence | Nov 15, 2016 | Content, Instagram, Social Media

As social media managers, we spend the vast majority of our days carefully crafting posts designed to elicit likes, inspire conversation and brighten peoples’ days. But while stunning images and clever puns can go a long way towards building brand equity, there’s no...
Instagram for Business: Your Brand’s Stories Made Visual

Instagram for Business: Your Brand’s Stories Made Visual

by Rob | Sep 11, 2016 | Instagram, Social Media

Connecting with audiences today has become something of a nightmare for content marketers. Between Snapchat, Twitter, What’s App, Tinder and all manner of other highly distracting apps and networks, there’s an increasingly tiny window of space and time in which to...
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  • Diaries of a Barefoot Businessman Chapter 30: Looking out for Number 1
  • Diaries of a Barefoot Businessman Chapter 29: Bridging the cultural divide

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