by Robert Shone | Oct 31, 2016 | Social Media
So you’ve come up with a revolutionary creative idea for a new client, one that is guaranteed to get tongues wagging and generate huge buzz. So spectacular is this new concept in fact, that said client has bought into it no questions asked. Champagne anyone? Except...
by Robert Shone | Oct 26, 2016 | Social Media
“What do you want to be when you grow up?” Whereas this question might have induced answers like ‘doctor’ or ‘accountant’ in days gone by, you can be sure that plenty of kids these days would respond with: “I want to be an influencer.” This bold new career path, the...
by Robert Shone | Oct 26, 2016 | Social Media
Favoured by advertising execs and business leaders alike, buzzwords are as synonymous with the company boardroom as stale muffins and cold coffee. Each and every year, a new slew of these haplessly uninspiring word jams find their way into offices around the world,...
